Entrepreneurship

Ficha de unidade curricular - Ano letivo 2012/2013

Teaching language

English

Objetivos de aprendizagem

• Aware students to the importance of entrepreneurship and business start-ups
• Analyze and evaluate the stages of the entrepreneurial process
• Identify business areas and promote the creation of self-employment

Contents

PART I- The entrepreneurial revolution
1- Characterization of Entrepreneurship
2- Innovation and Economic Development
3- Entrepreneurial skills
PART II- Creating a business
1-The Process Entrepreneur
2-The Background Entrepreneur
3-From the idea to the business opportunity
4-Creation and selection of ideas
PART III- The business plan
1- The Organizational Plan
2- The Marketing Plan
3- The Financial Plan

Teaching Procedures

•Expository and tutorial method for theoretical approach
•Development of several activities and projects supported in the methodology “learning by doing”. This experiential-learning methodology, allows students to improve competences such as responsibility, confidence, team work, comunication, taking risks and decisions, simulating problems that occur in business environment.

Evaluation Type

Final Classification

Activities in class (AC) 40%
Resume of ca hapter (CP) – 30%
Theoretical Essay (CS) – 30%